Email templates/Real estate
Real estate

Real estate: after a complex deal

For an agent to send after a difficult or complicated transaction finally closes, celebrating the resilience it took to get it done.

A hard deal that closes anyway is the best proof an agent can offer, because anyone can ride an easy one. This template invites the honest, bumps-and-all account that shows future clients you do not fold under pressure. Copy it free and make it yours.

Subject
We got it across the line
Email body
Hi {{name}},

Well, we made it. That was not the simplest path to a closing, and there were a few moments I know neither of us will forget, but it is done and it is yours.

Now that the dust has settled, would you put the experience in your own words? What made this one tricky, and how it felt to push through it together with {{product}} until it closed. The honest version, bumps and all, is far more useful than a tidy one, and a sentence or two is plenty.

{{link}}

Most of my work comes from people who saw me handle something hard and decided they wanted that in their corner too, so your account really matters. Thank you for sticking with it alongside me.
{{sender_name}}
The placeholders

Swap these in for your own details

{{name}}The recipient's first name. Falls back to a friendly greeting if you do not have it.
{{product}}Your product, service, or business name.
{{sender_name}}Your name. It also becomes the From name and the reply-to address.
{{link}}The link to where they leave their words. It becomes the button in the email.
Why this one works

What makes this a good ask

  • Names the difficulty honestly, building shared-trench rapport
  • Invites the warts-and-all story that proves resilience
  • Ties referrals to handling hard situations well
  • Appreciates the client's own persistence

Want to get the timing and tone right before you send? Read our full guide to testimonial request emails.

Want this sent and tracked for you?

testimonials.ltd sends this email for you, links it to a page where your customer leaves their words, and shows you who opened, clicked, and replied. Pay once, keep every one.

Start with testimonials.ltd