Email templates/Freelancer and solo
Freelancer and solo

Freelancer: what makes working together work

For a long-term collaborator. Relationship-based ask about what makes the working partnership click, beyond any single deliverable.

Long-term collaborators can speak to something no one-off client can, what it is actually like to rely on you over time. Their reflection becomes a beacon for prospects who want a lasting partner rather than a quick hire. Copy it free and make it yours.

Subject
A reflection on working together
Email body
Hi {{name}},

We have been at this together for a good while now across {{product}}, and somewhere along the way you became less of a client and more of a genuine collaborator. I do not take that for granted.

When you have a moment, would you describe in your own words what actually makes our working relationship click? Not just the output, but how it feels to hand me something and trust it gets handled. A specific habit or moment that earned your confidence says more than a list of skills ever could. A short paragraph is plenty.

{{link}}

Being on my own, the clients I most want to attract are the ones looking for a long haul, not a quick gig, so your perspective on the long game is uniquely valuable. Say it however feels natural to you.
{{sender_name}}
The placeholders

Swap these in for your own details

{{name}}The recipient's first name. Falls back to a friendly greeting if you do not have it.
{{product}}Your product, service, or business name.
{{sender_name}}Your name. It also becomes the From name and the reply-to address.
{{link}}The link to where they leave their words. It becomes the button in the email.
Why this one works

What makes this a good ask

  • Centers the relationship and working dynamic rather than a single deliverable
  • Asks for a specific habit or moment that built trust, yielding texture
  • Targets prospects seeking a long-term partner, a distinct buyer segment
  • Keeps the register warm and reflective to match a real partnership

Want to get the timing and tone right before you send? Read our full guide to testimonial request emails.

Want this sent and tracked for you?

testimonials.ltd sends this email for you, links it to a page where your customer leaves their words, and shows you who opened, clicked, and replied. Pay once, keep every one.

Start with testimonials.ltd