Email templates/Mobile app
Mobile app

Mobile app: ask about the feature they love

Sent to a user who leans heavily on one specific feature. Asks them to speak to that exact feature in their own words.

Power users hold the most specific praise, because they know exactly which feature earns its keep. This template asks them to describe that one tool through a simple before-and-after lens, the kind of detail that convinces undecided readers. Copy it free and make it yours.

Subject
The one feature you keep using
Email body
Hi {{name}},

We noticed you reach for one particular part of {{product}} far more than most, and that tells us we built at least one thing right for the way you work.

Would you put into words what that feature does for you? What you used to do before it, and what it saves you now. A couple of honest sentences beat a polished paragraph every time, so type it however it comes out.

{{link}}

We are a small team and we read every word that comes in, so a specific note from a heavy user like you genuinely shapes what we build next. Thank you.
{{sender_name}}
The placeholders

Swap these in for your own details

{{name}}The recipient's first name. Falls back to a friendly greeting if you do not have it.
{{product}}Your product, service, or business name.
{{sender_name}}Your name. It also becomes the From name and the reply-to address.
{{link}}The link to where they leave their words. It becomes the button in the email.
Why this one works

What makes this a good ask

  • Targets the exact feature the user already values most
  • The before/after prompt produces concrete, specific testimonials
  • Flatters their expertise as a heavy user without overdoing it
  • Promises the words are read, raising the reason to write

Want to get the timing and tone right before you send? Read our full guide to testimonial request emails.

Want this sent and tracked for you?

testimonials.ltd sends this email for you, links it to a page where your customer leaves their words, and shows you who opened, clicked, and replied. Pay once, keep every one.

Start with testimonials.ltd